For the entrepreneur who has good writing skills and is looking for an online business opportunity creating Ezines might be the ideal medium.
By now most all of us are very familiar with the word email; which stands for electronic mail and many of us receive our magazines via email too. At the same time in our email we get these nifty little one or two page emails that cover one subject or are sales brochures, these are perfect examples of what an Ezine is.
An Ezine is similar to a newsletter in that it covers basically one topic with several articles about one particular topic. For example if your Ezine was about turkey hunting you might have an article about making the best turkey calls, one about the best type of shotgun to buy followed by one about your favorite places to hunt. Interspersed in your Ezine would be advertising that you are either being paid a commission for or that advertises things you have for sale. This is a great way to market any EBooks you may have written on the subject.
Another successful Ezine is one that features a local business and keeps their customers up to date on the latest merchandise they are carrying or perhaps the next sale they have planned. These can become very popular as more businesses are collecting peoples emails for marketing purposes. There are other ways to get mailing lists but be careful and choose a reputable company to get your mailing list from, after all most people are sick of spam and do not even look at it, you want people to see your Ezine and read it.
In order to properly format your work into an Ezine you are going to need the appropriate software. There are many different programs available online for this, some are free others will cost you money. The free ones a generally ok for starting out but once you get your business off to a good start you should invest in a really good software package. The free ones usually only give you a few options whereas the ones you pay for offer you much more.
Getting started is not hard, if you already run a website then start by creating an Ezine and sending it to everyone that registers on your site. If you want to get local businesses to employ your services, create samples of what their Ezine would look like if they were to hire you to write them. Above all do not hesitate to approach all of the businesses in town as well as churches and civic organizations. Many churches and civic groups have a large membership that would love to receive a monthly Ezine letting them know what is coming in the next month.
As for how you make money with your Ezines if they are for your website then you will have to rely on advertising to make your money. If you are writing them for your local businesses then you will make money per copy or a predetermined rate for writing them. In the end with a little hard work you can turn writing Ezines into a very rewarding career that you can run in your home office.
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